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Is LearnWorlds a good online course platform for your education and training business?
With so many online course platforms out there, is it the best choice for you?
Are there any better alternatives?
In this detailed LearnWorlds review, I’m going to share everything you need to know to help you make a more informed decision because you don’t want to choose the wrong online course platform and have to transfer to another platform and start from scratch again.
To decide which online course platform is the best for you, you need to first know what you need from an online course platform.
Below are some important questions that you can ask yourself:
- How many courses are you planning to host on the platform?
- How many instructors are you going to have?
- Are you planning to only sell individual online courses or you want to launch a membership site as well?
- What format are your online courses going to be in? (e.g. live class, video, audio, pdf, quiz, and etc)
- How do you want your online courses to be delivered? (e.g. scheduled lesson delivery, private and hidden courses, evergreen and expiring content, prerequisite lessons, etc)
- Are your students mostly international or local?
- Are you planning to include assessments or exams in your online course?
- Are you planning to give out certifications to your students?
Once you know what you need, it’s much easier to find an online course platform that best suits you.
What To Look For In An Online Course Platform
So, what should you look for in an online course platform?
Here are the three things that you should look at closely.
(1) Online Course Platform Features
Feature #1: Custom Online Course Website with a custom domain
If you are going to sell your courses online, it’s a must to have your own website with a custom domain.
A custom domain is important because you want to build your own branding.
A custom domain will look something like this:
www.yourbrandname.com
Without a custom domain, your website name will look something like this:
www.yourbrandname.learnworlds.com
This is not good for branding, and it is also not good if you want to do SEO and get organic Google search traffic to your website.
So, your online course platform must let you create your website using a custom domain name.
On top of that, it should make it super easy to set up your website with a few clicks because a lot of course creators don’t have a technical background.
When it comes to the design and layout of your website, a well-designed website is nice, but it won’t matter if it does not help you get qualified leads and convert these leads into paying clients.
So, you should make sure that the online course platform provides you with a website design that is specifically for selling online courses.
Feature #2: Course Builder
This is one of the most important features that you need to pay close attention to.
Does it provide a course builder that is easy to use?
Also, are you able to use to course builder to create your online course exactly the way you want it?
For example, if you have live classes included in your online course, does the platform allow you to do that?
If your online courses are mostly video-based, does it platform host your video training for free or you have to purchase separate video hosting elsewhere?
A good course builder should at least have the following features:
- Upload videos
- Upload PDFs
- Upload audios
- Host live classes
- Create quizzes, assessments & exams
- Issue certifications
Feature #3: Course player
Next, you want to find out about its course player.
The course player refers to the way your course system runs.
For example, do you want to drip feed your course content to your paying students?
Or do you want them to access all the course content at once?
Or do you need your students to complete certain lessons before they can move on to the next lessons?
Depending on how you want to deliver your online course, you need to make sure that the online course platform provides you with the tools to do that.
Any good online course platform should offer the following:
- Private and hidden courses
- Prerequisite lessons
- Multiple instructors
- Drip schedule content
- Evergreen and expiring content
- Membership sites
Feature #4: Sales & Marketing Tools
For any online course creators, one of your main business goals is to get as many paying students as possible.
Why?
Because it doesn’t matter you have the BEST online course in the world.
If your online course doesn’t sell, your business will not be able to survive for long.
So, marketing your online courses is just equally important.
Below are two proven ways that successful course creators use to increase their sales:
- Email marketing (i.e. collecting emails from potential customers and promote your course via email to them)
- Affiliate marketing (i.e. you recruit affiliates who can help you promote your courses for you via content marketing, advertising, blogging, social media. You pay them a commission only for every sale they bring)
- SEO (Search Engine Optimization) (i.e. you write high-quality blog posts that attract your potential customers and get them ranked on the first page of Google)
Feature #5: Analytics
Lastly, you will need analytics tools to know how your business is doing.
For your business, generally, you want to know your sales numbers, the number of leads generated each day, and your conversion rate (i.e. what’s the percentage of the leads converted into actual sales?)
For example, if you are selling multiple courses or have multiple course instructors, you also want to know your sales for each product and by each instructor.
(2) Reviews
It’s always a MUST to check out the reviews of the online course platform before you make your decision.
What did its current users say about it?
What’s the overall rating given by its users?
As a general rule, I will only consider buying any software if it has a positive rating of at least 4 out of 5 stars with the majority of its most recent reviews being positive.
(4) Pricing
Lastly, how much does it cost?
Is its pricing competitive compared with other similar online course platforms?
Most importantly, does it offer a free trial?
It’s always a good idea to sign up for a free trial to test drive the platform with zero risks before you make your decisions.
Is LearnWorlds Good?
So, is LearnWorlds a good online course platform?
How does LearnWorlds measure up to all the criteria mentioned above?
First of all, let’s take a look at all the features of LearnWorlds.
Easy-to-Use Website Builder
It has a very easy-to-use dashboard.
To create a beautiful and customized online course website, it takes only minutes to set it all up using its intuitive drag and drop block-based website builder.
What does that mean?
You can create a customized website without a single line of coding.
Also, there are hundreds of templates for you to choose from to design your website the way you want it to be.
Here are some of the standard pages that it offers:
- Homepage
- Pricing
- Course Catalogue
- Blog
- Team
- Contact
- After login page
- Privacy
- Terms & Conditions
- Affiliates Registration
- Affiliates Terms & Conditions
Of course, you can easily create any new pages based on your needs and requirements with just a few clicks.
Here’s the best part.
All the website templates are designed with one goal in mind.
And that is to help you sell more online courses.
You see, a beautiful website that does not convert is of little value.
Because the ultimate goal of having your website is to get highly qualified leads and also convert them into paying clients.
So, how does LearnWorlds help you do that?
It helps you create a high converting website by offering you the following:
- Call-to-action buttons (i.e. these will help you collect leads online so that you can continue to promote your online courses through emails)
- Testimonial page (i.e. social proof is one of the best sales techniques and you should definitely use it to increase your conversion)
- Affiliate program (i.e. you can recruit and manage affiliate who help promote and market your online courses. This is a very good way to scale up your online business risk-free. Paid advertising is another way to scale up your business but it’s expensive and risky because you could be throwing your advertising dollars away without getting any real results.)
- Pre-launch page (i.e. if you are launching a new online course, then this will come in very handy to help you collect leads pre-launch)
- A blog page (i.e. it allows you to create SEO-optimized blog posts to attract free and targeted search traffic from Google)
Powerful Course Builder
For any online course creator, it’s important that the online course platform provides all the tools that you need to create and deliver the course exactly the way you want it.
When it comes to course creation, LearnWorlds supports all the following rich media course content:
- Video
- Text
- Audio
- Live classes
- Downloads
- Quizzes
- Surveys
- Exams
- Certifications
Almost all the other online course platform provides the same things.
So, is there anything unique about LearnWorlds?
Yes, there are quite a few.
Firstly, you can engage your students with video interactions.
LearnWorlds allows you to make your training videos fun and interactive by adding the following:
- Interactive video bar with navigation titles (i.e. that means you can easily jump to the section whenever you want to revisit it)
- You can ask questions (i.e. the question will appear on the screen as you speak)
- Insert labels on the screen in the form of text or image
The best thing is that you can do ALL this without editing your video (yes, we all know how time-consuming it is to edit a video).
Secondly, you can create stunning ebooks with LearnWorlds’s drag-and-drop ebooks builder.
If you already have your ebook written in your Word document, you can simply import it and then edit it using the builder.
What’s different about the ebook is that students will be able to take notes and highlight the text in the ebook.
Thirdly, it allows you to nurture your community and create lasting relationships with a social-first training school.
Just imagine that you can create your own version of Facebook group with LearnWorlds.
One of the advantages is that you can keep all the learning activities within LearnWorlds platform.
How awesome is that!
Now, what about course player?
You can customize the way your course system runs with just the click of a button:
- Private and hidden courses
- Prerequisite lessons
- Multiple instructors
- Drip schedule content
- Evergreen and expiring content
- Membership sites
Intelligent Sales Engine
LearnWorlds allows you to build a successful online business with a fully e-commerce enabled platform.
It offers you advanced pricing options for all kinds of digital products:
- Set a discounted price
- Offer Flexible payment plans
- Offer course bundles
- Create coupon codes
- Sell subscriptions with a free trial
Also, it allows you to upsell and cross-sell with irresistible offers.
What is more, it is optimized for capturing leads and selling courses with built-in lead capture forms and call-to-action buttons.
To help you convert leads into sales, it also makes it super easy to create high-converting sales pages with its drag-and-drop sales page builder.
Lastly, it seamlessly integrates with the top marketing tools of the trade used by the best Course Sellers.
Here are some of the third-party integrations that are available on LearnWorlds platform:
- Zoom
- Email marketing apps (e.g. Aweber, Convertkit, etc)
- Customer Service (e.g. Zendesk)
- Analytics (e.g. Google analytics, Facebook pixel, etc)
- Zapier
LearnWorlds Pricing
So, how much does LearnWorlds cost?
It has three different tiers of pricing.
Its starter plan, also the cheapest plan, starts from $29/month (or $24/month if billed annually).
Inside the starter plan, you will get the following:
- 1 Admin
- Custom domain
-
Unlimited paid courses
-
Pages Builder (3 pages which are homepage, course catalogue and after login page)
-
Built-in Community
-
4 Payment gateways
-
Coupons
-
Basic Integrations
- Drip Feed Courses
- 24/5 e-mail support
Although you have limited access to certain functionalities such as website builder and course player, it’s still good enough for you to launch your online courses and start getting sales for your online courses.
This is perfect for beginner course creators who are just starting out and have a tight budget.
But, if you are already selling online courses and your courses are proven to sell, then you should go with the Pro Trainer plan which offers zero transaction fees.
The Pro Trainer plan costs $99 per month (or $79/month if billed annually).
The key differences between the Starter plan and the Pro Trainer plan are the following:
- Pro Trainer plan has no transaction fees while the Starter plan charges $5 per course sale
- Pro Trainer plan allows multiple admin and instructors and unlimited free and paid courses while the Starter plan only allows 1 admin and only unlimited paid courses
- Pro Trainer plan gives you the complete website builder with blog while the Starter plan only gives you 3 pages
- Pro Trainer plan offers you more payment options such as subscription and payment plans
- Pro Trainer plan offers you a fully customizable Course Player
- Pro Trainer plan offers you an affiliate management feature as well as Zapier & Premium Integrations
The Pro Trainer plan is best for experienced course creators and trainers with a proven sales record or if you have multiple instructors.
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